Privacy Policy

Introduction

vividatlasora AG ("we", "our", or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, process, and safeguard your information when you visit our website, use our services, or interact with us. We are the data controller for the personal data we process about you.

This policy complies with the General Data Protection Regulation (GDPR) and Austrian data protection laws. By using our services, you acknowledge that you have read and understood this Privacy Policy.

Data We Collect

The data we collect depends on how you interact with vividatlasora. We may collect the following types of personal information:

Contact Information

When you contact us or request our services, we collect your name, email address, phone number, company name, and any other information you provide in your communications with us.

Technical Information

We automatically collect certain technical information when you visit our website, including your IP address, browser type, operating system, referring website, pages viewed, and the dates and times of your visits.

Service-Related Information

If you engage our services, we may collect information about your fitness centre, member demographics, retention metrics, and other business-related data necessary to provide our group fitness retention strategies.

How We Use Your Information

We use your personal data for the following purposes, based on legitimate business interests and your consent where required:

• To respond to your inquiries and provide customer support
• To deliver our group fitness retention strategy services
• To communicate with you about our services and business matters
• To improve our website and services based on usage analytics
• To comply with legal obligations and protect our legitimate interests
• To send you marketing communications (with your consent)

We process your data based on the following legal grounds: performance of a contract, legitimate interests, legal compliance, and your consent where applicable.

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about our use of cookies, please refer to our Cookie Policy.

Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• With service providers who assist us in operating our business (under strict confidentiality agreements)
• When required by law or to protect our legal rights
• In connection with a business transfer or merger (with appropriate safeguards)
• With your explicit consent for specific purposes

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy or as required by law. Specifically:

• Contact form submissions: 3 years from last contact
• Service-related data: Duration of service agreement plus 7 years for legal compliance
• Website analytics data: 26 months (Google Analytics default)
• Marketing communications: Until you unsubscribe or withdraw consent

After the retention period expires, we securely delete or anonymise your personal data in accordance with our data retention procedures.

Your Rights

Under GDPR and Austrian data protection law, you have the following rights regarding your personal data:

• Right of access: Request a copy of the personal data we hold about you
• Right to rectification: Request correction of inaccurate or incomplete data
• Right to erasure: Request deletion of your personal data in certain circumstances
• Right to restrict processing: Request limitation of how we use your data
• Right to data portability: Receive your data in a structured, machine-readable format
• Right to object: Object to processing based on legitimate interests or for direct marketing
• Right to withdraw consent: Withdraw consent for processing where applicable

To exercise these rights, please contact us using the information provided below. We will respond to your request within one month.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and staff training on data protection
• Secure data storage and backup procedures

However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security of your data.

International Data Transfers

We primarily process your data within the European Economic Area (EEA). If we transfer your data outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions by the European Commission.

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. We encourage you to review this policy periodically.

Contact Information

If you have any questions about this Privacy Policy, wish to exercise your rights, or need to contact us about data protection matters, please reach out to us:

You also have the right to lodge a complaint with the Austrian Data Protection Authority (Datenschutzbehörde) if you believe we have not handled your personal data in accordance with applicable law.